Yummy’s is a members card for savvy parents that gives you exclusive, ongoing discounts at over 50 of London’s finest family friendly businesses. All discounts are between 20%-50% off and are redeemable on a continuous basis throughout the year of your membership. Yummy’s is all about minimising your family’s outgoings […]

Brown Betty Blue makes quirky, unique and stylish décor items for the little folks in your life. In 2011 after Aimee had her first child she couldn’t find the bedroom décor she wanted, lots of pink for girls and blue for boys to pick through. She had always been creative […]

Olly Olly is the creation of a mom of three active boys. Inspired by her youngest boys’ active hearts and imaginations these handcrafted dolls were created to share their sense of fun. Each doll is nostalgic in the best way, capturing the spirit of some of the most beloved celebrities […]

Oppo ice cream Charlie and Harry started Oppo because they believe indulgent food doesn’t need loads of sugar or calories to taste good. We’re on a mission to allow you to indulge in proper ice cream without compromising your health. Made using fresh milk, virgin coconut oil and stevia leaf, […]

JOMI JOMI is a character based clothing label established in London. The clothes are bright, cheery, and packed with personality, and designed for wee ones ages 0-6 years. It all started back in the ‘80s when Gabriella’s mother would draw fun little characters and print them onto her daughters’ t-shirts […]

Piccolo Plates Piccolo Plates offers free delivery across London of child friendly, healthy, homemade and nutritious dishes, delivered directly to your door. No added salt. No added sugar. Simply natural and nutritious. Each dish is £5 and serves 2 children and all dishes are freezable. Avoid the stress at tea […]

BEAR Claws BEAR Claws are 100% pure fruit and vegetable kid’s snacks mashed into monster shapes. With no added nonsense and 1/3 vegetables they are a great way to get the little ones to eat more veggies and are one of your five a day. They’re available in four flavours […]

If you are looking to hire a nanny or Maternity Nurse then look no more. Notting Hill Nannies is a high profile nanny agency with a refreshing attitude providing a very personal, bespoke service. Unlike many other agencies, these guys are happy to go above and beyond their duties to […]

KyNa Boutique is an online organic only clothing store for children aged 0-9 years. Kind and gentle to the skin while still being funky and colourful, what more could you ask for. All the brands are put through the test by the KyNa boys before reaching our virtual shelves so […]

Ape brings to the snacking mix a long-awaited healthy addition: the UK’s first crisp and popcorn alternative made from coconuts. A packet of coconut curls contains no more than 109 calories per packet and even better news for those watching their waistlines this January: this delicious snack has fewer carbs […]