Always inspired by children’s books, Bryony wanted to create a product that would mean more to the wearer than being “just another piece of clothing”. Bryony combined her love of books and illustration with Poppy’s tradition of creating border prints and in doing this was able to literally tell a story with the clothing she designed.
Poppy and Fred’s quintessentially English escapades have taken them to exciting places; they have walked with a Hairy Scary Monster, visited London, The Chocolate Shop and The Seaside.
This Summer Poppy and Fred visited Kew Gardens! Now when you buy a dress from Poppy a storybook accompanies it, so you can not only read the story but wear it too!0